STOP ABUSE, ONE STEP AT A TIME…….
Sisters with Blisters is an annual event that is aimed at raising much needed awareness on women and child abuse in this country. It falls in line with the international 16 days of Activism against women and child abuse which runs from 25 November – 10 December.
The 6 Days of Activism: No violence against Women is a United Nations campaign. It challenges perpetrators of these offences to change their behaviour, making the nation aware of how this violence manifests itselfs within South African society and the negative impact on these vulnerable groups.
So, in order to participate in this movement – Jacaranda FM wanted an event concept that would grab the attention of our listeners and make them aware of this plight – primarily also focusing on the vulnerable group of our society women and children ensuring that they also get the message that they need to stand up and step out of an abusive or violent environment, which is never easy – Jacaranda FM needed to make them aware of the support and the NGO’s that are availbale to assist them.
The Concept: SHOES!!!!!!!!
What is a woman willing to do for new shoes? More than you’d imagen…….Carrie Bradshaw of Sex in the City once said she spent $40 000 on shoes and had no place to stay and would probably grow old living in her shoes! That is why Jacaranda FM decided to use women’s irrational fetish for shoes for a good cause. We thought women who love shoes and are serious about preventing abuse against women and children would take the challenge of walking in their Stilettos and speak up to break the silence, literally “heel to heal”.
En daar het julle ‘n bietjie agtergrond kennis van Sisters with Blisters. Wat ‘n heerlike dag was dit nie. Lekker koud gewees. Ons het lekker nat gereen. Maar wat ‘n great dag. Natuurlik het ek en Mandy nie kans gesien vir die Stilettos nie, en moes ons goeie ou paar pienk en swart tekkies die ding doen. Om die aandag van ons skoene af te lei het ons opgedress as Minnie Muis en het ons albei ‘n prys gewen na die tyd vir “well dressed and good spirit”. Ons het ook medaljes gekry aan die einde – tog te cute, twee Stilettos.
Wat ‘n besonderse dag, saam met ‘n besonderse maatjie en dit nogal vir ‘n goeie doel ook. Mensies, volgende jaar wil ek julle almal daar sien! 🙂